Pass the Keys launches in Shropshire - Welcome Vicky!

Expanding to Shropshire. Pass the Keys, the UK’s leading short let management service, are now offering our services to property owners in Shropshire to help make managing their short-term lets efficient and hassle-free. Since we were founded in...

by Pass the Keys Shropshire




01 Jul 2021

Expanding to Shropshire. Pass the Keys, the UK’s leading short let management service, are now offering our services to property owners in Shropshire to help make managing their short-term lets efficient and hassle-free.

Since we were founded in 2015, short letting experts Pass the Keys have worked with hundreds of property owners across the UK, through sites such as Airbnb and to host thousands of international and domestic guests. As the demand for short term lets is rising significantly in Shropshire, there is an increasing demand for professional support and services to help manage these properties. 

Vicky on location in Shropshire

Pass the Keys is a new kind of property management company, providing a full-service operation, created specifically to give homeowners the ability to maximise their short-term rental income without any hassle. In a nutshell, we take care of everything: from advice on presenting your property, to professional photography and listing your property on the most popular short-let booking platforms. We handle all the guest communications (before, during, and after their stay) – and we even clean up after they have left!


Pass the Keys is proud to announce our latest partner Vicky Brown; we caught up with her to find out why she’s so passionate about the county and its growing short let industry!


VB: Hi. My name is Vicky and I am really excited to be launching Pass the Keys in Shropshire! I was born and raised here and have a great knowledge of what this beautiful county has to offer.

For the past twenty-two years, I have loved working in sales for Audi but have always had a passion for property, having renovated properties and worked as a landlord myself. I have had a long-term ambition to work in the property management industry and I felt the time was right for a change. The opportunity to launch a Pass the Keys franchise in Shropshire gives me the chance to diversify into property management and use my previous experiences. It was the perfect next step for me!


What drew you to partnering with Pass the Keys? 

VB: That's easy, nobody was really offering what Pass the Keys do! I had thought of short-term letting my own properties on many occasions, however, I didn’t know where to start or have the time to manage them myself. 

When I came across Pass the Keys, it was exactly what I had been looking for, a fully managed end to end service and after a Zoom meeting, I quickly learnt that their company values mirrored my own. I wanted to provide those values and services to homeowners in Shropshire. 

I discovered that the technology used by Pass the Keys gives total transparency to the homeowner on a user-friendly app. So hosts can see the automated system in full flow, giving them confidence and allowing them to trust that their properties are being managed professionally and efficiently, with as high a yield as possible. 

Also to have the backup and expert knowledge of Pass the Keys gives me the confidence to do what I do best, provide excellent customer service to all my clients

Shropshire village

Why Shropshire? 

VB: We say we are the UK's best-kept secret, however, Shropshire welcomes 15 million visitors every year. We have it all, from the rolling Shropshire hills to the quaint backstreets of the towns with their many cafes, bars and boutiques.

And now with the staycation boom booming, there is a chance for property owners of Shropshire to capitalise on this and increase their income through hassle-free short-term letting. Shropshire has so much to offer, why wouldn’t you want to visit us! 


Why does Shropshire need a short-let management company like Pass the Keys? 


VB: Managing a property on a short-term let is a deeply time-consuming, hands-on affair. It can take well over forty hours a month to manage a property well enough to attract regular guests and 5-star reviews... this is where we come in! Pass the Keys is the UK's leading short-let property management company and offers a full end to end service. What's more, Airbnb has recognised the service we offer and given their stamp of approval by awarding us with prestigious Airbnb Professional Co-Host status. 

With Pass The Keys, you have your own client portal, so you can see in real-time your upcoming bookings, what revenue your property is making you, and see photographs following its most recent clean. We are a new type of property management company, being locally run, with hassle-free management for homeowners. And I can’t wait to get started!

Ironbridge Shropshire

What advice would you give to property owners if they want to host on Airbnb?


VB: Today guests expect hotel standards but with the unique charm of the home. First and foremost, you need to make sure your property is exceptionally clean, well-maintained and well-equipped but not cluttered. Make sure your photos are professional and show your property in its best light. First and foremost, guests are going to decide whether to stay at your property based on what they see, along with other guest reviews.


If you have a property in Shropshire and are interested to find out how much you could earn as a short-let host through Airbnb, give Pass the Keys Shropshire a call on 01694 247832. Or visit our website and get a quote on how much your property could earn through short-letting. Simply visit

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